Franchise

Franchise Process

01. Submit Application

02. Attend Brand Visit & Evaluation

03. Select Site

04. Conduct Field Assessment

05. Sign Agreement

06. Store Preparation

07. Opening Support

08. Grand Opening

Franchise Requirements

  • Recognize and align with TANYU’s brand culture and values.

  • Possess a long-term vision and plan for joint development with TANYU.

  • Have sufficient financial capacity for multi-store development.

  • Hold local property resources, with operational capability as an individual or team.

  • Start your entrepreneurial journey with TANYU —We’ll support you every step of the way.

Start your entrepreneurial journey with TANYU —
We’ll support you every step of the way.

Store Design & Branding Support

Unified design standards to ensure global brand consistency.

Professional Training Support

Full-process training from store opening to daily operation.

Logistics & Supply Chain Support

Comprehensive supply network ensuring timely and stable delivery.

Brand Advertising Support

Centralized marketing and media campaigns to amplify brand influence.

Operational Supervision Support

Professional field guidance driven by data to boost performance.

Site Selection & Renovation Support

Scientific site evaluation and standardized decoration for dual security.

Regional Protection Policy

Strict zoning management to prevent internal competition.

Digital Operations Support

Nine integrated operational systems enabling smart management.
All franchise policies, services, and standards are subject to the signed “Franchise Agreement.”